Isabel Valdés Consulting
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Isabel Valdés
Isabel Valdés Consulting
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Hispanic Marketing
In-Culture Marketing
Five-Step Model
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Books
WIN! The Hispanic Market: Strategies for Business Growth (2012)
Hispanic Customers for Life: A Fresh Look at Acculturation (2008)
Marketing to American Latinos: A Guide to the In-Culture Approach – Part II (2002)
Marketing to American Latinos: A Guide to the In-Culture Approach – Part I (2000)
Hispanic Market Handbook (1992)
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Isabel Valdés Consulting
Isabel Valdés Consulting