Isabel Valdés Consulting | ‘Transforming HeartShares into MarketShares©’

Isabel Valdés Consulting

‘Transforming HeartShares into MarketShares©’

Companies must develop marketing strategies that are both culturally-driven and culturally-relevant to effectively target today’s multicultural consumers. Helping organizations succeed, Isabel Valdés has developed a proven, five-step approach called, Transforming HeartShares into MarketShares©. more . . .

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In-Culture Marketing™

Isabel Valdés pioneered the In-Culture Marketing methodology, which has helped companies for more than 30-years build lasting emotional connections with U.S. multicultural customers.

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Client Testimonials from WIN! The Hispanic Market

Isabel continues to be the leading expert in understanding how to win Hispanic customers for life.

John Compton, CEO, PepsiCo America’s Global Foods and Snacks Group

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